5TH Mobile COmmerence COnference 2012 sponsored by AbacusConsulting in collaboration with Sybase
The 5th international Mobile Commerce 2012 took place in Karachi on March 15, 2012. The conference is an annual, international endeavor which witnesses strategic alliance between Sybase, an SAP Company and its technology partner AbacusConsulting, both of which are the main sponsors for the event. The highly anticipated Mobile Commerce event provided an opportunity to showcase end-to-end solutions for Mobile Banking and Branchless Banking which is implemented in both developed as well as emerging markets. The event utilized the experience of the mature sectors of the Mobile Banking economies and leveraged it to the developing markets.

Matthew Talbot, Senior Vice President of mCommerce for Sybase said on the occasion, “Pakistan is one of the fastest developing markets for branchless banking in the world. We help banks like HBL to enable its customers to have full control of their bank accounts and make transactions through a mobile device regardless of their location. This creates opportunities for bringing the unbanked and under-banked segments of the society into the financial network."

The Conference took place at a very exciting time as mobile money subscriptions rates continue to rise and are reaching their peaks, and more banks and mobile service operators deploy mobile money services.

“At AbacusConsulting, we fully acknowledge and understand the fact that using a cell phone simply as means of voice communication and text messaging is grossly under-using its true potential since the world today is becoming a mobile economy with consumers expecting convenient access to transaction channels 24/7. Understanding the consumer needs and aligning them with the aim of harnessing the proper usage of mobile technology, AbacusConsulting formed a strategic alliance with Sybase, a SAP Company. Forging partnerships with companies of such stature shows the goodwill and success AbacusConsulting has earned over the years through sheer hard work and dedication,” said Abbas Ali Khan, Senior Partner AbacusConsulting.

AbacusConsulting’s on ground team of experts in the field of Mobile Money, our vast and in-depth knowledge of the domain we are dealing in, combined with our senior management’s robust efforts in promoting the services of this respected and highly dynamic field, painted a healthy picture of our seriousness towards developing mCommerce and mBanking in Pakistan.